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Posts from ‘June, 1999’


Mr Cox told Mr Justice Laddie that Shell's witnesses seemed to have developed 'corporate amnesia'.


Man sues oil giant over 'his idea'

Ideas man sues Shell

In a David and Goliath legal battle, John Donovan, 52, is suing the petrol giant over its alleged misuse of confidential information and its refusal to credit him as creator. Shell says the idea came from a different source.

Oil giant stole my promotion idea, alleges businessman

OIL-giant Shell's successful Smart card customer loyalty scheme was "pinched" from a confidential idea put forward by the man behind many of its earlier promotions, a High Court judge heard yesterday.

The Times: Ideas man sues Shell

The Times

16 June 1999

Ideas man sues Shell read more

Shell faces court battle on its Smart scheme

Shell will this week defend a multi-million-pound law suit from sales promotion agency Don Marketing, which claims Shell stole its idea for the Smart loyalty scheme.

Sunday Business: Donovan takes Smart case against Shell to court

To highlight his current grievances, Donovan has mounted a high-profile campaign including the creation of an anti-Shell web-site, picketing of Shell HQ and annual meetings. He has also placed ads in the trade press warning Shell Smart partners that they, too, could face legal action.

Promotions expert claims Shell stole his Smart card idea

He also alleges that Shell used an undercover investigator, Christopher Phillips, to look into his financial affairs. Shell's lawyers admit that they hired Mr Phillips, but only to carry out "routine credit inquiries".

Incentive Today Magazine: Shell loyalty row continues

The latest bizarre development in the case is an intervention in the form of a letter from the wife of Mark Moody-Stuart, the head of Shell International.

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