Shell News Archive Saturday 4 December, 2004
ADWEEK.com: ‘Shell Holiday Patrol’ Aims to Pump Up Image: “Shell Oil Products U.S. and its in-house marketing division Motiva Enterprises are testing a customer loyalty program that sends teams of “brand ambassadors” to gas stations and shopping malls in five cities offering gifts, assistance and entertainment, the company said.” (ShellNews.net) Posted 4 Dec 04
THE WALL STREET JOURNAL: ConocoPhillips Drops Controversial Oil Reserves Figure: “In the latest accounting change by a large oil company involving oil reserves, ConocoPhillips (COP) said Friday it will no longer report the average cost of new production to the Securities and Exchange Commission.”: “Several companies have announced accounting changes since the Shell scandal broke.” (ShellNews.net) Posted 4 Dec 04