Shell News Archive Tuesday 6 December, 2005
THE WALL STREET JOURNAL: Corporate Reputation Survey: “Companies with the best and worst reputations” PUBLIC PERCEPTIONS: Royal Dutch Shell – No 54 out of 60 SINCERITY OF CORPORATE COMMUNICATIONS: Lowest Percentage of Positive Ratings for Sincerity: Royal Dutch Shell – Grouped with Tyco, Halliburton, Enron etc CORPORATE WEB SITE RECALL: Under “Lowest Recall”: Royal Dutch Shell grouped with MCl-WorldCom, Enron etc Tuesday 6 December 2005: READTHE WALL STREET JOURNAL: Word-of-Mouth Is Cheap, But Valuable, Survey Finds: “Word-of-mouth had similar impact on companies with the lowest reputations in the ranking. It accounted for about a third of the future purchase decision in the case of Royal Dutch Shell…: Posted 6 December 2005: READ