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Posts under ‘Don Marketing’

Incentive Today Magazine: Shell loyalty row continues

The latest bizarre development in the case is an intervention in the form of a letter from the wife of Mark Moody-Stuart, the head of Shell International.

Marketing Week: Judge Shell by actions not words

ARTICLE BEING ADDED TO OUR ONLINE ARCHIVE Marketing Week: Judge Shell by actions not words 25 February 1999 I read with interest your editorial about the ethical dilemmas facing multinationals and the reference in particular to Shell’s recent public relations disasters. You say that “Shell has apparently learned its lesson”. I beg to differ. My [...]

London Evening Standard: On cyberpicket lines: DON’T GET MAD GET EVEN

Evening Standard 28 September 1998 On cyberpicket lines IN THE NET DON’T GET MAD GET EVEN WE’VE got Internet banking, Internet sex, Internet hype (aplenty). Now say hello to cyberpicketing, the most fashionable way for little people to get their own back. Hacking for Girlies recently sabotaged the New York Times website, replacing the usual [...]

55% OF RESPONDENTS IN SURVEY OF OVER 1500 SHELL RETAILERS SAY “SHELL UK OPERATES IN AN UNETHICAL MANNER” (SEPT 98)

INFORMATION ADDED TO OUR ONLINE ARCHIVE 55% OF RESPONDENTS IN SURVEY OF OVER 1500 SHELL RETAILERS SAY “SHELL UK OPERATES IN AN UNETHICAL MANNER” (SEPT 98) Affidavit supplied by an independent solicitor (Gross & Co) verifying the results of a survey of Shell UK retailers on Shell business ethics. Includes self-explanatory exhibit and associated publication [...]

Marketing Week: Don claims first round in Shell libel action

ARTICLE ADDED TO OUR ONLINE ARCHIVE Marketing Week: Don claims first round in Shell libel action 30 July 1998 Picture Caption: Shell Smart: Don claims victory By Clare Conley Don Marketing, the sales promotion agency, is claiming a victory against Shell UK in the first round of a libel case against the oil giant. Shell [...]

Daily Telegraph: Donovan’s beef with Shell on-line

Daily Telegraph 11 June 1998 Donovan’s beef with Shell on-line HIGH court writs have been filed against Shell UK by independent marketing man John Donovan. Through his company, Don Marketing, he claims that in 1989 he was the brains behind Shell’s Smart Card scheme. Donovan is alleging a breach of confidence and breach of contract [...]

Marketing Week: SHELL SMART LEGAL NOTICE

SHELL SMART LEGAL NOTICE John Alfred Donovan (Plaintiff) and Shell UK Limited (Defendant) IN THE HIGH COURT OF JUSTICE CHANCERY DIVISION CH 1998 -D- No. 2149 Any business contemplating becoming a partner in the SMART consortium scheme is hereby notified that any such participation may involve an infringement of rights, rendering it liable to legal [...]

MARKETING WEEK: Shell: Don is more than ‘disgruntled’

MARKETING WEEK MAGAZINE LETTERS Shell: Don is more than ‘disgruntled’ Picture Caption: Shell: Don Marketing’s battle over the Smart concept is its fourth High Court action against the UK company I am writing in response to Alan Mitchell’s article about the key to loyalty card survival (MWMay 14). He mentioned Shell’s aspiration to reach 8 [...]

Marketing Week: ASA dragged into Shell UK Smart battle

Having been caught red-handed stealing our intellectual property, Shell settled by making a substantial payment to us. Frankly we were shocked at the arrogance, lies and subterfuge.

Forecourt Trader: Don’s Smart writ

ARTICLE BEING ADDED TO OUR ONLINE ARCHIVE Forecourt Trader: Don’s Smart writ May 1998 Shell UK is being sued for allegedly breaching copyright on the idea it used to create Shell Smart Card, its loyalty programme. John Donovan, managing director of Don Marketing UK, has issued the High Court Writ alleging that the current Smart [...]

Promotions & Incentives: Shell stands firm on Smart charges

ARTICLE BEING ADDED TO OUR ONLINE ARCHIVE Promotions & Incentives: Shell stands firm on Smart charges May 1998 Shell will defend itself against claims by its former promotional agency Don Marketing, that it came up with Shell’s Smart consortium idea. Don Marketing director, John Donovan, issued a writ against Shell on 9 April claiming multi-million [...]

Sales Promotion Magazine: Shell in legal row

Sales Promotion Magazine May 1998 Shell in legal row SP agency’s claims over Smart Card cause troubled water for oil company A promotional agency is suing Shell (UK) for allegedly breaching copyright on the concept idea Shell used to create its multipartner Smart Card loyalty scheme. The allegation follows two previously unpublished out- of-court settlements [...]

Loyalty Magazine: Shell Smart copyright battle gets nastier

Loyalty Magazine: Shell Smart copyright battle gets nastier John Donovan, a director of Don Marketing UK ltd, believes he owns the copyright to the Shell Smart loyalty scheme. He has been involved in protracted legal wrangling with Shell UK and last month issued a High Court writ when talks broke down. Recently he decided to [...]

Marketing Magazine: Donovan brings new Shell writ

30 April 1998 Marketing Magazine: Donovan brings new Shell writ John Donovan, the sales promotion agency managing director who is suing Shell for copyright infringement over its Smart Card loyalty scheme, has served another writ on the oil company, this time for libel. Donovan, whose agency, Don Marketing, has already brought three copyright actions against Shell, [...]

Shell in legal row over Smart Card

The writ also reveals that Don Marketing had approached both Sainsbury’s and Tesco, among other potential partners, to join a multibrand scheme with Shell in early 1990. Sainsbury’s was an initial member of the Shell Smart Card consortium in 1996 but is not part of the Scottish trial.