Speculation in the industry suggests that the sudden capitulation points to the possibility of a merger between Shell and another major petrol brand.
Fina
Don and Shell end Smart row
Jackpot Promotions
DAILY MAIL, Thursday, April 13, 1967
Petrol pools firm misses jackpot
By PETER DUFFY
FOR three weeks a company running a scheme to boost garage petrol sales invested £510 a week on a huge football pools permutation – without winning a farthing. Last Saturday, the fourth week, the firm won £562.
An. official said yesterday: “What chance has the 5s.-a-week pools punter when we can’t hit the jackpot?”
The company is Jackpot Promotions, of High Road, Seven Kings, IIford, Essex.
It is behind the give-away pools line scheme with which the Fina, Cleveland Discol, and Amoco petrol companies and independent garages are fighting the cut-price petrol war.