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Shell action abandoned

Forecourt Trader: Shell action abandoned

August 1999

The long-running and acrimonious dispute between Shell UK and sales promotion agency Don Marketing has ended following a statement released by both parties last month. The dispute centred on Don Marketing’s claim that Shell stole its idea for the Smart loyalty scheme. John Donovan, managing director of Don Marketing, took legal action against Shell claiming breach of contract and misuse of confidential information. Shell counter-sued him for breach of confidentiality.

Mr Donovan claims that between 1989 and 1992 he had a series of meetings with Shell where he outlined plans for a card-based, multibrand loyalty scheme. Two years after Mr Donovan’s last meeting with Shell where he was apparently assured of involvement if the scheme went ahead, Shell launched a trial of its Smart card without him.

In last month’s statement it was announced that Mr Donovan had abandoned his claim against Shell and his related libel proceedings, and had acknowledged that the claims were without foundation and should not have been brought. It said he had also withdrawn all allegations of impropriety made against Shell or its employees in connection with these proceedings and has agreed not to repeat them. For its part, Shell acknowledged the proceedings were brought in good faith.

Link to Original Article

http://www.shellnews.net/PDFs/ForecourtTraderAugust1999.pdf

 

Shell claim is settled

John Donovan, 52, was suing Shell claiming the company stole his ideas and turned them into its successful Smart Card loyalty scheme.

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Stalemate for marketing firm’s ’stolen’ idea claim

Mr Cox had accused Shell’s witnesses of appearing to have “corporate amnesia”, yet claimed Mr Donovan had a “trusted and successful” record with Shell.

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INTO BATTLE WITH SHELL

Mr Cox told Mr Justice Laddie that Shell’s witnesses seemed to have developed ‘corporate amnesia’.

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Ideas man sues Shell

In a David and Goliath legal battle, John Donovan, 52, is suing the petrol giant over its alleged misuse of confidential information and its refusal to credit him as creator. Shell says the idea came from a different source.

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Shell faces court battle on its Smart scheme

Shell will this week defend a multi-million-pound law suit from sales promotion agency Don Marketing, which claims Shell stole its idea for the Smart loyalty scheme.

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Sunday Business: Donovan takes Smart case against Shell to court

To highlight his current grievances, Donovan has mounted a high-profile campaign including the creation of an anti-Shell web-site, picketing of Shell HQ and annual meetings. He has also placed ads in the trade press warning Shell Smart partners that they, too, could face legal action.

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Promotions expert claims Shell stole his Smart card idea

He also alleges that Shell used an undercover investigator, Christopher Phillips, to look into his financial affairs. Shell’s lawyers admit that they hired Mr Phillips, but only to carry out “routine credit inquiries”.

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DON’T GET MAD GET EVEN

And so to Mr Donovan, director of a marketing company whIch used to think up ideas for Shell. Convinced that some of his ideas seemed to have been adopted by Shell as its own, he started to complain to the company.

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Daily Telegraph: Donovan’s beef with Shell on-line

Daily Telegraph 11 June 1998

Donovan’s beef with Shell on-line

HIGH court writs have been filed against Shell UK by independent marketing man John Donovan. Through his company, Don Marketing, he claims that in 1989 he was the brains behind Shell’s Smart Card scheme.

Donovan is alleging a breach of confidence and breach of contract and has also filed a separate writ for libel. He is talking of “multi-million pound” damages.

Suffolk-based Donovan is publicising his gripes on two elaborate and colourful internet websites, don-marketing. com and shell-shareholders.org. He has also decided to book adverts in the marketing press.

A spokesman for Shell UK says: “The matter is being strongly contested. It is not appropriate to comment further.”

Donovan’s beef with Shell online (Original Article)