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PR Newswire: Shell, Motiva and the National Urban League Unite to Expand Minority Wholesale/Retail Opportunities

Shell and Motiva Seek to Bring Greater Diversity to Shell-Branded Retail Network

HOUSTON, Jan. 24 /PRNewswire/ — Shell Oil Products US (Shell) and Motiva Enterprises LLC (Motiva) along with the National Urban League, one of the nation’s oldest and largest African American community based organizations, today announced a collaborative effort to increase minority opportunities in the Shell retail network. This gives Shell and Motiva access to the National Urban League’s extensive network of qualified minority candidates who are seeking opportunities in the retail fuels  industry.

Shell and Motiva believe that attracting and developing qualified people from various backgrounds and experiences will greatly enhance the companies’ ability to form positive relationships and connections with diverse cultures and markets, and grow the Shell-branded business.

 “We are excited about this opportunity to boost minority representation within our network,” said Larry Burch, vice president of Retail Sales and Operations for Shell and Motiva. “By working with an organization such as the National Urban League, we expect to build upon our success with minority retailers, continue to cultivate interest in the Shell-branded network and work with qualified candidates.

There are over 100 local affiliates of the National Urban League located in 35 states and the District of Columbia providing direct services to more than 2 million people nationwide through programs, advocacy and research. It is anticipated that the National Urban League will serve as a clearinghouse and resource for Shell and Motiva in identifying and screening potential candidates nationwide.

“At the National Urban League our goal is to expand economic opportunity,” said Marc H. Morial, president & CEO of the National Urban League. “We are very pleased with this partnership with Shell and Motiva and we are confident that it will create awareness and interest among minority candidates to pursue entrepreneurial opportunities with the Shell brand.”

In 2003, Shell and Motiva took the opportunity to enhance the diversity of its retail network by introducing a new class of trade with the creation of Multiple Site Operators (MSO). Shell and Motiva aggressively recruited a diverse set of candidates through the help of local business and minority organizations. As of July 2006, minority operators for both companies represented 30 percent of the overall sales volume sold through this class of trade.

Through this collaboration with the National Urban League, Shell and Motiva hope to advance their existing efforts and progress to achieve more diversity in the retail network.

Shell Oil Products US, a subsidiary of Shell Oil Company, is a leader in the refining, transportation and marketing of fuels, and has a network of approximately 6,000 branded gasoline stations in the Western United States. Shell Oil Company is an affiliate of the Shell Group (NYSE: RDS.A, RDS.B). For more information, please visit .

Motiva Enterprises LLC refines and markets branded products through approximately 7,900 Shell-branded stations in the Eastern and Southern United States. Shell Oil Company is a 50 percent owner of Motiva Enterprises LLC, along with Saudi Refining, Inc.

National Urban League ( ) Established in 1910, The Urban League is the nation’s oldest and largest community-based movement devoted to empowering African Americans to enter the economic and social mainstream. Today, the National Urban League, headquartered in New York City, spearheads the non-partisan efforts of its local affiliates. There are over 100 local affiliates of the National Urban League located in 35 states and the District of Columbia providing direct services to more than 2 million people nationwide through programs, advocacy and research.

Disclaimer statement:

This announcement contains forward-looking statements that are subject to risk factors associated with the oil, gas, power, chemicals and renewables business. It is believed that the expectations reflected in these statements are reasonable, but may be affected by a variety of variables which could cause actual results, trends or reserves replacement to differ materially, including, but not limited to: price fluctuations, actual demand, currency fluctuations, drilling and production results, reserve estimates, loss of market, industry competition, environmental risks, physical risks, risks associated with the identification of suitable potential acquisition properties and targets and the successful negotiation and consummation of transactions, the risk of doing business in developing countries, legislative, fiscal and regulatory developments including potential litigation and regulatory effects arising from recategorisation of reserves, economic and financial market conditions in various countries and regions, political risks, project delay or advancement, approvals and cost estimates.

Please refer to the Annual Report on Form 20-F for the year ended December 31, 2005 (as amended) for a description of certain important factors, risks and uncertainties that may affect the Shell Group’s businesses. Neither Royal Dutch Shell plc nor any member of the Shell Group undertakes any obligation to publicly update or revise any of these forward-looking statements, whether to reflect new information, future events or other information.


Cautionary Note to US Investors:


(*Be on your guard: Royal Dutch Shell senior management are masters of double talk and double dealing. Shell has a track record of engaging in fictitious trades, securities fraud, price fixing, theft of intellectual property, bribes, corruption, organising and arming a private army of police spies in Nigeria, conspiring with successive Nigerian governments to rob billions from a poverty stricken population and using a registered charity – The Shell Foundation, as a front for commercial objectives: in other words a bunch of evil con-artists)  


The United States Securities and Exchange Commission (‘SEC’) permits oil and gas companies, in their filings with the SEC, to disclose only proved reserves that a company has demonstrated by actual production or conclusive formation tests to be economically and legally producible under existing economic and operating conditions. We use certain terms in this presentation, such as “expected producible resources” and “amount of reserves we expect to produce”, that the SEC’s guidelines strictly prohibit us from including in filings with the SEC.

SOURCE Shell Oil Products US; Motiva Enterprises LLC; National Urban League

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*Comment added by and its also non-profit sister websites,,,,, and are all owned by John Donovan. There is also a Wikipedia article.

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