KUALA LUMPUR: Shell Malaysia Trading Sdn Bhd will have an expanded network of 904 petrol stations by year-end.
This will include 30 new stations and the acquisition of 44 ProJet outlets.
Managing director Datuk Mohzani Wahab said currently, Shell had 830 petrol stations in Malaysia.
“We are awaiting the Government’s approval about the acquisition and expect to hear from them some time this month,” he told reporters after unveiling the Driver & Fuel Economy Report 2007 on Tuesday.
After the acquisition, existing ProJet stations will be rebranded under Shell.
However, Mohzani said the company would not feel the full impact of the acquisition and the wider network until next year.
“This year, we want to protect our current market share of 33% to 35%,” Mohzani said.
Next year the plan to increase their share.
ProJet also had some landbank on which Shell Malaysia Trading was keen to build more stations, he said.
Much of the focus this year will be on integrating the network and rebranding or refurbishing the stations.
There was no plan for a rationalisation (following the ProJet acquisition) of its network of stations yet, and the company would only consider it after the transaction was complete, Mohzani said, adding that it was also expecting to leverage on ProJet’s strong presence in Johor to grow its market share for the future.
Tuesday July 3, 2007
http://biz.thestar.com.my/news/story.asp?file=/2007/7/3/business/20070703163530&sec=business
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