Royal Dutch Shell Plc  .com Rotating Header Image

Short-termism at Royal Dutch Shell

There is a culpable short-termism about Shell at the moment. But we have seen it all before.

POSTING ON SHELL BLOG 26 MARCH 2010 BY “Wilt Staph”

There is a culpable short-termism about Shell at the moment. But we have seen it all before.

It is mind-blowing that one of the world’s largest corporations cannot:

(a) Decide what its strategy is

(b) Use its huge resources to stick with that strategy over the medium to long term.

I would humbly suggest:

(1) Concentrate exclusively on upstream and midstream oil and gas.

(2) Get rid of activities that fall outside the competances of those at the top (Refining and Marketing especially).

(3) Don’t kill the downstream with a thousand cuts – sell it as a going concern (which it is). There will be plenty of willing buyers.

(4) Get out of petrochemicals – again plenty of willing buyers.

(5) Consolidate to one Head Office. Close Shell Centre.

(6) Look for good upstream acquisitions.

(7) Really learn from the failures in Nigeria, Ireland and Russia… Get out of delusional mode. Try always telling the truth!

(8) Never, ever again make the same mistake that you made with Linda Cook. It’s a scandalous story which the shareholders ought to tear the Board to pieces about.

(9) Create a culture at the top which is less about Lottery-win type rewards (Cook again!) and more about pride in achievement. Shell was like that once. Is Voser really worth ten times what M M-S was paid? I doubt it…

This website and sisters royaldutchshellgroup.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, and shellnews.net, are owned by John Donovan. There is also a Wikipedia segment.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Comment Rules

  • Please show respect to the opinions of others no matter how seemingly far-fetched.
  • Abusive, foul language, and/or divisive comments may be deleted without notice.
  • Each blog member is allowed limited comments, as displayed above the comment box.
  • Comments must be limited to the number of words displayed above the comment box.
  • Please limit one comment after any comment posted per post.