by Tony Manwaring – 2 February 2016 5:55am
Before the invention of the marine chronometer in the 1750s, choppy waters and treacherous currents prevented the calculation of longitude when at sea. Sailors charting a route were forced to rely upon dead reckoning to set their course.
Today’s captains of industry coping with similarly volatile conditions are often accused of taking a similar approach. Shell’s Ben Van Beurden has faced a welter of criticism as the oil prices has halved in the ten months it has taken to to complete the recent BG deal. Such decisions which shape the future successes—or failures—of their organisations, cannot be based upon gut-feel, they must be effectively evidenced.