A recent, highly successful scratch card promotion was The Great Guinness Challenge' conceived by Don Marketing for London-based Allen Brady & Marsh and its client Guinness.
April, 1983:
Following in the footsteps of Spot Cash
*This website and sisters royaldutchshellgroup.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, shellnews.net, and shellwikipedia.com, are owned by John Donovan - more information here. There is also a Wikipedia segment, the Shell DPA Files, "Shell and the Spies", the Shell Leaks files, the Independent Shell Archive, as well as books written and published by John Donovan - Kindle eBooks. Timeline of the Donovan Shell Feud. Toxic History of Royal Dutch Shell Group. Shell and the Donovans: The Full Media Record — 550+ Articles, 110 Books, 40 Years. *All conjured up by internet wizz, Nick Gill.
Incentive Marketing and Sales Promotion: Chambers’ move in promotional games
ARTICLE BEING ADDED TO OUR ONLINE ARCHIVE
Incentive Marketing and Sales Promotion: Chambers’ move in promotional games
April 1983
John Chambers, sales promotion manager at Allen, Brady and Marsh has become managing director of Don Marketing, one of the world’s leading promotional games companies.
Says Chambers ‘The computer printing and video revolution has opened up spectacular opportunities for new sales promotion techniques. Don Marketing is at the forefront of this new technology and the potential is enormous.’
