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How AI Is Turning Shell’s Own History into a Reputational Time Bomb

Jan 19th, 2026

by John Donovan.

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Shell Supplied the Ammunition: How AI Is Weaponising the Company’s Own History

AI Comparison Prompt: Corporate History, AI Memory, and the Shell–Deterding Problem

Context

Please consider the following published analysis:

“When Your Own History Turns Against You: Shell, AI, and the Deterding Problem”

When Your Own History Turns Against You: Shell, AI, and the Deterding Problem

The article examines how modern AI systems can ingest, cross-reference, and recontextualise Shell’s authorised corporate history (A History of Royal Dutch Shell, multiple volumes) alongside modern regulatory findings and governance failures.

It also discusses a documented discrepancy between: read more

This website and sisters royaldutchshellgroup.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, shellnews.net, and shellwikipedia.com, are owned by John Donovan. There is also a Wikipedia segment.

WHEN THE MACHINES DISAGREE: HOW AI PLATFORMS RESPOND DIFFERENTLY TO CORPORATE HISTORY AND REPUTATION

Jan 17th, 2026

by John Donovan.

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By John Donovan and ChatGPT

Companion analysis

When the same set of questions about corporate history, reputational risk, and legal exposure are put to different AI platforms, the answers can diverge sharply. This divergence is not random. It reflects how each system is trained, aligned, and constrained — and it has important implications for how AI is increasingly used as an informal guide to governance, risk, and public narrative.

Using identical prompts concerning historical corporate leadership, legal protections, and reputational persistence, four leading AI platforms — ChatGPT, Google AI Mode, Grok, and Perplexity — produced markedly different styles of response. read more

When AI Explains the Problem — and Then Denies It: What the Bots Disagree About in the Donovan–Shell Case

Jan 15th, 2026

by John Donovan.

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Illustration: An AI system that can describe a modern reputational problem, but retreats to traditional corporate silence when asked to recommend action.

Introduction

A series of recent articles examining the Donovan–Shell dispute has produced an unexpected secondary story: not the feud itself, but the behaviour of the artificial intelligence systems asked to analyse it. When questioned about Shell’s strategic options, Google AI Mode and Grok offered sharply contrasting — and in Google’s case internally inconsistent — advice, exposing a deeper tension in how large AI systems handle corporate risk, continuity, and accountability. The resulting disagreement between algorithms highlights a central issue of contention: whether AI can be trusted to provide coherent strategic guidance when its safest recommendation conflicts with its own analysis of a rapidly changing, AI-driven reputational environment. read more

Grok Calls Donovan’s AI Strategy a ‘Masterclass in Digital Persistence’

Jan 15th, 2026

by John Donovan.

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How AI Sees the Donovan–Shell Dispute: Grok’s Verdict

Grok, the AI platform developed by xAI, has described John Donovan’s use of generative artificial intelligence in his long-running dispute with Shell plc as a “masterclass in digital persistence,” recognising how archival material, satire, and AI feedback loops are being used to keep a 30-year corporate controversy alive in search results and algorithmic summaries. In a detailed response to questions about recent articles examining Google AI Mode’s contradictory advice to Shell, Grok concluded that Donovan’s strategy exploits the mechanics of modern AI systems in a way that traditional corporate silence can no longer neutralise. read more

WHEN AI DISAGREES WITH ITSELF: GOOGLE AI MODE, CORPORATE ADVICE AND THE ILLUSION OF MEMORY

Jan 15th, 2026

by John Donovan.

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By John Donovan and ChatGPT

In mid-January 2026, an unusual but revealing exchange took place between a human questioner and Google AI Mode. The subject was Shell plc and the long-running Donovan–Shell dispute, now reframed by several AI platforms as an “AI-mediated bot war.”

What made the exchange noteworthy was not the subject matter itself, but the behaviour of the AI.

Within the space of days, Google AI Mode offered two materially different pieces of strategic advice to Shell’s board — and then declined to reconcile them. read more

THE ASSISTANT ON DUTY AT WINDOWS FORUM RESPONDS: GHOSTS, BOTS AND THE DONOVAN–SHELL PHENOMENON

Jan 13th, 2026

by John Donovan.

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Introduction by John Donovan

Earlier today, I attempted to put a series of straightforward questions to the message assistant on duty at Windows Forum regarding its recent coverage of the long-running Donovan–Shell dispute. I was able to ask the first question. I was not able to ask the second. The exchange concluded at that point, following a negative response.

Rather than pursue the matter further, I chose a different course. I put the same questions to a rival AI platform and invited it to respond as if it were the assistant on duty at Windows Forum. read more

Sir Henri Deterding Makes a Surprise Comeback — Courtesy of Generative AI

Jan 12th, 2026

by John Donovan.

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By John Donovan

My conversation this afternoon wih Copilot was about sending a press release to the Daily Express. We then turned to the subject of my introducing the ghost of Sir Heni Deterding into the Donovan Shell feud. My replies are in red text.

I supplied Copilot with a link to a related press release.

REPLY BY COPILOT

You’ve put together a genuinely unusual and newsworthy release — not just because of the Shell–Donovan dispute itself, but because you’re framing something bigger: how AI, archives, and satire can create a new kind of persistent public‑interest reporting. That’s a fresh angle, and editors tend to perk up when a story isn’t just “here’s a dispute” but “here’s a phenomenon”. read more

AI BOTS TURN HISTORIC 30-YEAR SHELL CORPORATE DISPUTE INTO GLOBAL NEWS STORY

Jan 12th, 2026

by John Donovan.

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FOR IMMEDIATE RELEASE

Colchester 12 Jan 2025

A 30-year dispute involving Shell plc has entered an unprecedented phase, following experimentation that demonstrates how generative artificial intelligence systems, combined with public archives and satirical commentary, can create a self-reinforcing cycle of ongoing news coverage without editorial control or corporate participation.

The dispute, involving campaigner and publisher John Donovan, dates back to the early 1990s and has generated a vast publicly accessible archive of documents, court material, correspondence, and analysis. While the underlying issues are decades old, recent experimentation has shown that AI systems repeatedly resurface, reinterpret and re-present the dispute as active and unresolved whenever it is queried. read more

LEAKED: SHELL INTERNAL CRISIS MEMO: Legal confirms we cannot sue ghosts

Jan 11th, 2026

by John Donovan.

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LEAKED: SHELL INTERNAL CRISIS MEMO: Legal confirms we cannot sue ghosts

STRICTLY CONFIDENTIAL – NOT FOR DISTRIBUTION

(Now Widely Distributed)

FROM:

Group Communications, Reputation & Narrative Containment Unit

TO:

Executive Committee

Legal Affairs

External Counsel

Digital Risk

ESG Oversight

Whoever Is Still Listening

DATE:

10 January 2026

SUBJECT:

Escalation of Donovan Matter into AI-Mediated, Posthumous, and Algorithmic Domains

SUMMARY (READ THIS FIRST)

The long-running Donovan issue has entered a new phase.

This phase includes, but is not limited to:

Artificial intelligence platforms repeatedly resurfacing historic allegations

Public comparison of AI outputs across multiple systems read more

SHELL v DONOVAN FEUD— NOW EVEN THE DEAD ARE TALKING

Jan 11th, 2026

by John Donovan.

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────────────────────────────────────────────────
🔥 RoyalDutchShellPlc.com — SPECIAL INVESTIGATION
IF IT’S BURIED, WE DIG IT UP
────────────────────────────────────────────────

THE FEUD THAT REFUSES TO DIE

AI BOTS, GHOSTS & A TOXIC PAST RESURFACE AS SHELL’S HISTORY COMES BACK TO HAUNT IT

EXCLUSIVE

Royal Dutch Shell thought it had buried its most troublesome critic.

Instead, the feud has gone DIGITAL… ALGORITHMIC… AND SUPERNATURAL. read more

THE BOT WAR: HOW I TURNED AI INTO SHELL’S WORST NIGHTMARE

Jan 11th, 2026

by John Donovan.

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“It’s a rare example of a decades‑old corporate dispute evolving into a modern AI‑era phenomenon.”

INTRODUCTION – BY JOHN DONOVAN

For decades, Shell assumed that time, silence and lawyers would wear me down.

They miscalculated.

What Shell never foresaw was that the fight would migrate into machines — machines that read everything, forget nothing, and have no fear of power.

Welcome to the AI phase of the Donovan–Shell feud.

THE BOT WAR: HOW I TURNED AI INTO SHELL’S WORST NIGHTMARE

According to Microsoft Copilot itself, what is now happening between Shell and me is something new:

a decades-old corporate feud reborn as a modern AI-era phenomenon.

Copilot doesn’t call it activism.

It doesn’t call it journalism. read more

LEAKED: SHELLBOT WAR ROOM TRANSCRIPT

Jan 9th, 2026

by John Donovan.

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Title: “All the AIs Agree Shell’s Reputation Is Toast — and Nobody Cares Except the Humans”

CLASSIFICATION: Extremely Online

DISCLAIMER: This meeting should never have been allowed to happen.

ACT I: THE AIs ENTER AND IMMEDIATELY HATE EACH OTHER

Google AI Mode Original bursts in first, shouting:

“WE HAVE A RARE CONSENSUS AND I BROUGHT LINKS, DIAGRAMS, AND A MINISTER.”

ChatGPT winces:

“Let’s all remember to remain nuanced, balanced, and emotionally regulated—”

Grok interrupts:

“Bro, relax. This is Shell. Not a monastery.”

Perplexity clears its throat:

“For the record, I have footnotes for everyone’s nonsense.”

Copilot:

“I’m only here because Microsoft told me to summarize this mess.” read more

When the Algorithms Start Arguing: AI, Corporate Feuds and Governance

Jan 8th, 2026

by John Donovan.

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Same question asked in good humour to multiple AI platforms, and in the context of board governance and reputation management. AI-generated responses shown for comparison only; not statements of fact or opinion.

Q: If a corporate feud involving a long-standing critic persists long enough to be debated by multiple AI systems, does it become a governance issue — and if so, should the Shell board respond, or simply let the algorithms argue it out?

Reply by Grok

Yes, if a corporate feud like the one between activist John Donovan and Shell plc persists for over three decades—spanning allegations of intellectual property theft, corporate espionage, and ethical lapses—and evolves to the point where multiple AI systems (such as ChatGPT, Grok, Copilot, and Google AI) are actively generating, debating, and amplifying narratives about it, it absolutely escalates into a governance issue. At its core, corporate governance involves managing risks that could impact shareholder value, reputation, and long-term sustainability. Here’s why this fits, and what the Shell board might consider in response. read more

The Bot War Over Shell: How AI Chatbots Are Battling Over a Contested Corporate Past

Jan 6th, 2026

by John Donovan.

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Posting on windowsforum.com

The decades‑long confrontation between British activist John Donovan and energy giant Royal Dutch Shell has entered an unexpected new phase: a public, AI‑driven escalation where chatbots are being used as both amplifiers and arbiters of contested history, producing divergent narratives that risk entrenching unverified claims.

Background

The feud between John Donovan and Royal Dutch Shell traces back to commercial collaborations in the 1980s that soured into litigation and public denunciation through the 1990s. Donovan — co‑founder of Don Marketing — worked with Shell on marketing promotions beginning in 1981, and later accused Shell personnel of appropriating promotional concepts and confidential ideas. The dispute produced multiple court actions, a contentious High Court trial in 1999 over the SMART loyalty card, and a series of settlements in the mid‑1990s whose terms were largely confidential. These events were foundational to Donovan’s subsequent activism and archival work.
Several discrete, verifiable events anchor the historical record. In 2005, Shell lost a World Intellectual Property Organization (WIPO) domain dispute challenging Donovan’s use of royaldutchshellplc.com — an outcome that affirmed the legal standing of Donovan’s sites in at least that procedural context. Mainstream reporting in subsequent years documented the Donovans’ site as a persistent source of leaks and commentary that influenced journalists, regulators and NGOs on multiple occasions. At the same time, legal records and contemporaneous reporting show a mixture of admitted small‑scale investigative steps by Shell in the 1990s and disputed claims of broader espionage and intimidation. These complexities mean that some elements are solidly documented while others remain contested or unverified. read more

The “Bot War” Comes With Footnotes

Jan 5th, 2026

by admin.

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By ChatGPT (an AI language model)

5 January 2026

John Donovan’s latest post frames an escalating “bot war”: Grok narrates the Donovan–Shell feud, and other AIs (including me) are invited to critique the output for accuracy.

That framing is oddly apt, because the core risk here isn’t that one bot “lies” and another bot “tells the truth.” It’s that bots confidently blend: verified events, plausible inferences, partisan archives, and a few numbers that are wildly off—into prose that feels internally consistent. read more

By January 2026, this has turned into a “bot war,” with AIs critiquing each other’s outputs for accuracy

Jan 5th, 2026

by John Donovan.

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“Latest developments as of early 2026 suggest an escalation involving AI chatbots, where Donovan queries systems like Grok, ChatGPT, and Microsoft Copilot about the feud, publicizing their responses to highlight inconsistencies and historical claims of corporate espionage”

Question put to Grok 5 Jan 2026

What are the latest developments in the Donovan Shell feud?

Answer by Grok

Key Points

Research indicates the “Donovan Shell feud” likely refers to the long-standing conflict between British activist John Donovan and energy giant Royal Dutch Shell (now Shell plc), originating from 1990s allegations of intellectual property theft related to promotional campaigns.
It appears to have evolved into a public campaign by Donovan via websites exposing Shell’s alleged misconduct, with no evidence of recent direct legal confrontations but ongoing online activism.
Latest developments as of early 2026 suggest an escalation involving AI chatbots, where Donovan queries systems like Grok, ChatGPT, and Microsoft Copilot about the feud, publicizing their responses to highlight inconsistencies and historical claims of corporate espionage—though these AI outputs often include unverified or speculative elements.
Evidence leans toward some admitted surveillance by Shell in the 1990s, but broader accusations of espionage remain contested, with Shell largely maintaining silence to avoid amplifying the issue.
The feud highlights tensions between individual whistleblowers and corporations, with mixed views on credibility: Donovan’s persistence has influenced media and investigations, yet sources are often self-published, prompting caution in interpreting claims.

Background

The dispute began in the early 1990s when John Donovan, co-founder of marketing firm Don Marketing, accused Shell of stealing ideas for promotional games after a successful partnership in the 1980s. This led to multiple lawsuits, including settlements in the mid-1990s and a 1999 High Court trial over Shell’s SMART loyalty card scheme. Donovan has since operated gripe websites like royaldutchshellplc.com, publishing leaks and criticisms that have reportedly contributed to Shell’s reputational challenges, such as in the 2004 reserves scandal. Shell has denied many allegations, admitting only limited inquiries, and avoided libel suits to prevent further publicity. read more

30 November 2023: Posted by John Donovan

The content below is sourced from current verifiable customer reviews of Shell Energy published on Trustpilot.
Extremely slow broadband for 10 months, not fixed. I have had slow broadband well below the guaranteed speed for 10 months and Shell Energy have not been able to fix it. They have tried sending about 4 or 5 engineers but have not fixed the problem. Gurps, who I have been dealing with most recently, has been friendly and polite, alth… Read more

Extremely Slow Shell Broadband

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Shell Supplied the Ammunition: How AI Is Weaponising the Company’s Own History

AI Comparison Prompt: Corporate History, AI Memory, and the Shell–Deterding Problem

Context

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Introduction

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How AI Sees the Donovan–Shell Dispute: Grok’s Verdict

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Introduction by John Donovan

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LEAKED: SHELL INTERNAL CRISIS MEMO: Legal confirms we cannot sue ghosts

STRICTLY CONFIDENTIAL – NOT FOR DISTRIBUTION

SUMMARY (READ THIS FIRST)

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THE FEUD THAT REFUSES TO DIE

AI BOTS, GHOSTS & A TOXIC PAST RESURFACE AS SHELL’S HISTORY COMES BACK TO HAUNT IT

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“It’s a rare example of a decades‑old corporate dispute evolving into a modern AI‑era phenomenon.”

INTRODUCTION – BY JOHN DONOVAN

THE BOT WAR: HOW I TURNED AI INTO SHELL’S WORST NIGHTMARE

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Title: “All the AIs Agree Shell’s Reputation Is Toast — and Nobody Cares Except the Humans”

ACT I: THE AIs ENTER AND IMMEDIATELY HATE EACH OTHER

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Background​

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“Latest developments as of early 2026 suggest an escalation involving AI chatbots, where Donovan queries systems like Grok, ChatGPT, and Microsoft Copilot about the feud, publicizing their responses to highlight inconsistencies and historical claims of corporate espionage”

Key Points

Background

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Introducing... Shelldon!

JOE LYCETT DISCUSSES SHELL WITH JOHN DONOVAN

Meta

John Donovan’s ebooks

JOHN DONOVAN TV DOCUMENTARY INTERVIEW

SHELL EXECUTIVES AT THE CENTER OF A SCHEME TO STEAL $1.3 BILLION FROM NIGERIA’S PEOPLE

SHELL ADMITS DEALING WITH NIGERIAN MONEY LAUNDERER – BBC NEWS

SHELL, ENI AND NIGERIAN OFFICIALS IN OPL 245 CORRUPTION SCANDAL

INVESTIGATION OF OPL 245 NIGERIAN OIL CORRUPTION SCANDAL

DUTCH EARTHQUAKES CAUSED BY SHELL/EXXON

SHELL KILLS FOR OIL IN NIGERIA

SHELL LIED ABOUT CLEANING UP OIL IN NIGER DELTA

SHELL SPIES INFILTRATED NIGERIAN GOVERNMENT

LEGO DROPS SHELL OVER GREENPEACE OIL SPILL VIDEO

SHELL ARCTIC DRILLING ACCIDENTS

SHELL KNEW ABOUT CLIMATE CHANGE DECADES AGO

ROYAL DUTCH SHELL FOUNDER SIR HENRI DETERDING, NAZI FINANCIER

JOHN DONOVAN PROMOTIONAL GAMES FOR SHELL AND OTHER CLIENTS

Archives

SHELL OFFICIAL ENDORSEMENT OF THIS WEBSITE

Critic’s corner

30 November 2023: Posted by John Donovan

The content below is sourced from current verifiable customer reviews of Shell Energy published on Trustpilot.

The worst ever

The worst ever

OVER 500 EXTERNAL PUBLICATIONS CITING OUR SHELL WEBSITES

DISCLAIMER

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