March, 1991:

Shell Star Trek Promotion created and supplied by Don Marketing

Mar 11th, 1991
by John.
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The “Every Card Can Win Shell Star Trek scratch card game was invented for Shell by promotional games wizard John Donovan (photo left from a magazine article published at that time).

Donovan was a co-founder of the promotional games company Don Marketing which was responsible for creating a host of innovative forecourt games for Shell on an international basis including Shell Make Money, Shell Mastermind (linked to the BBC), Shell Make Merry (linked to Harrods) Shell Bruce’s Lucky Deal (linked to Bruce Forsyth) and Star Trek the Game linked to the original Star Trek TV series and the follow-up Star Trek: The Next Generation.  Each promotion had a budget of around £4.5 million. Don Marketing games for Shell ran in several countries around the globe. read more

*This website and sisters royaldutchshellgroup.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, shellnews.net, and shellwikipedia.com, are owned by John Donovan - more information here. There is also a Wikipedia segment, the Shell DPA Files, "Shell and the Spies", the Shell Leaks files, the Independent Shell Archive, as well as books written and published by John Donovan - Kindle eBooks. Timeline of the Donovan Shell Feud. Toxic History of Royal Dutch Shell Group. Shell and the Donovans: The Full Media Record — 550+ Articles, 110 Books, 40 Years. *All conjured up by internet wizz, Nick Gill.

Sales Promotion Magazine: Shell launches Star Trek scratchcard game

Mar 1st, 1991
by John Donovan.
No comments yet

Sales Promotion Magazine March 1991

Shell launches Star Trek scratchcard game

In the wake ‘of Collect & Select, Shell has launched a new scratch card promotion under the banner ‘Star Trek – The Game’. The company claims that its research has shown the popularity of this medium with its instant benefits over long term catalogue promotions.

The Star Trek theme was chosen for its broad appeal and the promotion will also coincide with the 25th anniversary of the television series.

The competition offers over £1.5m in prizes along with family holidays in California and the chance to appear with the Star Trek cast at Universal Studios. read more

*This website and sisters royaldutchshellgroup.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, shellnews.net, and shellwikipedia.com, are owned by John Donovan - more information here. There is also a Wikipedia segment, the Shell DPA Files, "Shell and the Spies", the Shell Leaks files, the Independent Shell Archive, as well as books written and published by John Donovan - Kindle eBooks. Timeline of the Donovan Shell Feud. Toxic History of Royal Dutch Shell Group. Shell and the Donovans: The Full Media Record — 550+ Articles, 110 Books, 40 Years. *All conjured up by internet wizz, Nick Gill.

Shell launches Star Trek scratchcard game

Mar 1st, 1991
by John Donovan.
No comments yet

Sales Promotion Magazine March 1991

Shell launches Star Trek scratchcard game

In the wake ‘of Collect & Select, Shell has launched a new scratch card promotion under the banner ‘Star Trek – The Game’. The company claims that its research has shown the popularity of this medium with its instant benefits over long term catalogue promotions.

The Star Trek theme was chosen for its broad appeal and the promotion will also coincide with the 25th anniversary of the television series.

The competition offers over £1.5m in prizes along with family holidays in California and the chance to appear with the Star Trek 
cast at Universal Studios. read more

*This website and sisters royaldutchshellgroup.com, shellnazihistory.com, royaldutchshell.website, johndonovan.website, shellnews.net, and shellwikipedia.com, are owned by John Donovan - more information here. There is also a Wikipedia segment, the Shell DPA Files, "Shell and the Spies", the Shell Leaks files, the Independent Shell Archive, as well as books written and published by John Donovan - Kindle eBooks. Timeline of the Donovan Shell Feud. Toxic History of Royal Dutch Shell Group. Shell and the Donovans: The Full Media Record — 550+ Articles, 110 Books, 40 Years. *All conjured up by internet wizz, Nick Gill.