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Marketing Week: Don claims first round in Shell libel action
30 July 1998
Picture Caption: Shell Smart: Don claims victory
By Clare Conley
Don Marketing, the sales promotion agency, is claiming a victory against Shell UK in the first round of a libel case against the oil giant.
Shell UK was ordered to pay costs for a preliminary hearing at the High Court which took place earlier this week. The libel case will be heard before a jury and Don Marketing will have the power to subpoena top Shell UK management, including chairman Chris Fay, to give evidence.
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