Three Don Marketing directors, from the left John Donovan, Roger Sotherton and John Chambers at launch of Cinzano Instant Roulette Game in or around 1983. The worlds first scratch off competition game on a bottle label.
Same Don Marketing directors, John Donovan, John Chambers and Roger Sotherton, with John Chambers centre.
Don Marketing directors John Chambers (left) and John Donovan photograph taken in or around 1983
Related articles
Cinzano Instant Roulette Bottle Label Game
If you’ve gotta lotta bottles…: Don Marketing Cinzano Game advert, Campaign Magazine 30 September 1983
Cinzano roulette could set a trend: Super Marketing 14 October 1983
Label Games: First scratchcard competition on bottle labels is launched: Packaging News November 1983 Article starts on front page, continues on page 4. Separate photograph of Don Marketing MD John Chambers (left) and Chairman John Donovan with Cinzano Instant Roulette poster
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