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English translation of extracts from a Forbes article published in German on 1st March 2022. 



In the public perception, Shell is an industrial giant – now Fabian Ziegler, Chairman of the Management Board of Deutsche Shell Holding GmbH since spring 2020, wants to make the company greener.

Will the Swiss succeed in pulling off the coup so vital to the group’s survival?

Text: Matthias Lauerer
Photo: Deutsche Shell Holding GmbH

1st March 2022

Is Shell on its way to a carbon-neutral future? Will this be a reimagined world, where green hydrogen, e-mobility and decarbonization have become a reality? Or do they prefer to greenwash to perpetuate the dirty old business model on which the global economy hangs?

Speaking to Shell critic John Donovan, he said: “Shell has been forced to make drastic changes in response to pressure from climate change organizations and financial activists like Daniel S. Loeb, who wants to break up the corporation.” Also helping, he said, is the “change in jurisdiction in countries like the United Kingdom and the Netherlands, which now allows for lawsuits alleging wrongdoing in countries like Nigeria.” What Donovan, who has sharply criticized the company for years, is hopeful about now? “Shell seems to have realized that it needs to go green to fight climate change and stay in business – and not face ostracism like the tobacco companies.”


This website and sisters,,,, and, are owned by John Donovan. There is also a Wikipedia segment.

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